Building business relationships is a delicate balance. It will require you to listen carefully to the needs of your new connections, effectively communicate, and build an immediate and long-term relationship. By achieving this fine balance, you can and will grow your professional network. Staying Connected, It’s What Savvy Business Professionals Read more…
Contrary to popular belief, a good social media post doesn’t have to be a viral sensation. In fact, a good social media post might not gain traction outside of your current followers. By definition, a good social media post should connect with your followers in a way that encourages them Read more…
Cold calling doesn’t have to be the bane of your marketing existence. In fact, cold calling shouldn’t be any part of your marketing plan. Why? For the simple reason that with a few simple tactics you can easily turn cold calling into warm calling. Turning Cold To Warm A cold Read more…
Get to the decision maker. Market to the decision maker. These are not new messages. In fact, they are the code which many sales associates live by. However, reaching the right person can be more challenging than initially expected if you don’t implement the right tactics. Why Is Marketing To Read more…
According to the Radicati Group’s February 2015 study, there are approximately 205 billion emails sent on a daily basis. To extrapolate this figure further, that means that an estimated 2.4 million emails are sent per second and an impressive 74 trillion emails are sent per year. These figures represent the Read more…
Social media, love it or hate it, is a valuable tool for finding new customers. But, in a digital marketplace that is incredibly competitive, how do you find new customers without spending a copious amount of time searching through failed prospects? The answer is simple — you implement the following Read more…
Finding B2B leads is only as good as your ability to nurture those leads into meaningful relationships. To do this, you will need to implement an effective lead nurturing strategy. Just how important will this strategy become? According to a recent study by Forrester, companies that implement best practice lead Read more…